Saturday, October 11, 2014

Ethos and Pathos

Directions: watch the following video and point out the S.O.A.P.S. and the ethos and pathos. What makes the ethos and pathos effective? What makes the ethos and/or pathos ineffective? Would the clip be as effective if the speaker used only ethos or pathos?


Initial response due before class on Wednesday.

Reply to classmate: Find a classmate that you disagree with his/her labeling of one of the elements (or who left out one of the elements) and ask a question that will lead him/her to the discovery of a deeper understanding of that element. For instance, did your classmate truly understand the purpose of the video or the way the speaker used ethos and pathos? Or did your classmate misinterpret how the two were used together in order to achieve the speech? If you cannot find a classmate you disagree with, find a post you agree with and detail why and how your classmate's response was effective.

Reply to classmate due before 5pm on Friday, October 17th.

13 comments:

  1. This comment has been removed by the author.

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  2. Ethos- grandpa reference, credibility saying he is an “old guy award” to show that he has been acting for a long time so he knows what he’s talking about.
    Pathos- Telling the teens his real name is Chris that he changed it when he was 19 and became an actor; along with other real life experiences to get the audience to trust him.

    The ethos and pathos are both effective because they draw the crowd in so they can relate to him, thus leading them to trust what he is saying. I don’t believe that both ethos and pathos are necessary in this case. He would have still had the audience believe him with using pathos all by itself. Since actors are so glorified all Kutcher needed was to get his audience on an emotional level. He uses his attractive appeal to block out any need for credibility especially at a teen choice award. If you notice the teens are screaming for him at odd instances during his speech where no applause would be noticed during an “average” persons speech.

    Subject: Finding your own opportunities and thinking for yourself.
    Occasion: Teen choice awards
    Audience: Teens, fellow actors and actresses
    Purpose: Inspire teens to work hard and that it’s okay to be smart
    Speaker: Ashton Kutcher

    Thanks,
    Megan Coker

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    1. Megan,
      I personally have to disagree with your ethos. I believe when he was explaining his life before fame, that built up a character that everyone whose had a job can relate with. I agree that since Kutcher is famous, all he needed was an emotional appeal to get his audience to listen.

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  3. Subject- People create their opportunities and build diverse lives.
    Occasion- Teen Choice Awards
    Audience- Teenagers and entertainers
    Purpose- To encourage young people to reinvent themselves and how they see the world, embracing diversity.
    Speaker- Chris Ashton Kutcher
    I believe that Aston’s speech utilized the ethos appeals because he told his audience about numerous minimal jobs he had before he became an actor. I think he should have used more pathos appeals because he is already a famous actor. Thus, giving him an automatic trusting factor. Although, he did tell his audience about changing his first name to his middle name, and the secret three steps to success. These were a part of pathos appeals, but I feel that if he would have emphized on pathos appeals a little more his argument would have been convincing.

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    1. Kelly,
      It is interesting that the same video left me feeling very convinced by kutcher;s words to not only effect teens, but adults as well, to me, pathos was very significant throughtout the middle of his speech. i cannot think of a way he could of been more convincing. he spoke the language that is in relation to how teens feel, this by using his work history and the 3 guiding definitions used to keep him from acclimating to negativity in this world. i believe his words word clear and had great impact. ending with "stay sexy" was perfect. it was very convincing to me.

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    2. Kelly,
      I am unsure how this speech could have been more convincing. To me, this speech was impacted with great ethos in the beginning with pathos throughout the middle and end. The purpose seems to have been perceived by us both as a powerful message to build life. To me, he was emphasizing the importance of being generous, smart, giving, qualities that aid in the building of a world without negative forces. Example of the negative forces would be the Hollywood Industry Kutcher spoke of. It was definitely worded in a fashion appealing to teens. A very impacting, tactful, convincing speech. Appeals to Ethos and Pathos were clear and evident.

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  4. S- Using your opportunities to build your life.
    O- Teen Choice Awards.
    A- Fellow actors/actresses, and screaming teenage girls.
    P- To inspire the current generation to be themselves and to try their hardest so they can be who they want to be.

    Speaker- Ashton Kutcher

    The ethos in this speech was the character he was building up. Kutcher spoke about his life before fame, explaining his past jobs and reveling the fact that his first name is actually Chris. This convinced the audience that he is trustworthy because he shared these things, making him more relatable. The pathos in this speech was when he was covering his 3 points: finding your opportunities, being sexy, and building your life. I believe they were very effective in the fact that the audience was screaming in response to what he had said because it was so relatable to them. Ashton Kutcher could have still gotten his message across without ethos because people tend to listen to famous people and what they have to say.

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    1. Personally I believe that Ashtons addressed his ethos at the beginning of his speech. He talks about accepting the grandpa award, making his audience assume that he is well known. Even though, we all know that Ashton is a popular actor. I agree that ethos is not necessary for his speech because of his fame. -kelly

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  5. The subject is expressing core values that all growing teens can embrace. The occasion is the teen choice awards making the speeches audience any teen across the nation tuned in or in attendance. The purpose is to try and break the stigma of how Hollywood shows a fulfilling life, to the reality. The ethos of the speech was aimed at showing the audience that hes not any different from them. He's had dull jobs, worked hard and wasn't handed everything, making him easier to relate to. The admission of his name change draws the attention and focuses on the somewhat serious undertone needed for his message to adhere furthering trust. Pathos was used during the surprising somewhat unforeseen definitions of the life lessons. The argument may have taken more hold if he had dulled the humor down a little to draw the crowds attention even more. Focus on the pathos through the emotional aspect of life values vs. Hollywood values would have strengthened the impact.

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    1. I thought the Pathos was a little different then you did. Where you found Pathos I found talking point of the speech. I think you are right about toning down the humor too make the points hit harder. -Andrew

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  6. S= Build a life, don’t just live a life.
    O=Teen Choice Awards
    A=Teen Audience.
    P= To send the message to build a life without acclimating to the negatives in the world.
    S= Chris Ashton Kutcher
    Ethos is used by first presenting himself as an elder; “Grandpa” figure. He uses language that draws the audience in, describing a method learned while still Chris, before he was an actor at age 19. Tells audience that his real first name is Chris. He expresses that he feels like a fraud because his middle name is Ashton. He describes Hollywood Industry as being one with “dark secrets”. This all helps gain the trust of the audience.
    Pathos is used during his description of what he learned as guides before the age 19. First of three is “opportunity”. Described his many jobs that most teens experience as hard work, relating to audiences’ probable work status. Also expressed he did not quit a job until new one found. Second, he talks about what “sexy” is. Kutcher says that “being sexy is being really smart, thoughtful and generous”. He says that everything else is no good. He tells the audience to believe him, and that outside of this is built with the notion to make teens feel bad. The third guide expressed is “Living life”, explaining that the world was not built by those better than them (audience). That it is taught that the world is the way it is, just live life. He stresses for the teens to understand it is important to not just live life, but to build a life. He finishes up by telling the audience to “stay sexy”, a clear language appealing to a teen audience. This was very effective and appealing with an impact that I am sure touched many.

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  7. S- Making a life not having a life.
    O- Receiving a Teen Choice award
    A- Teens
    P- Positive role model for teens
    S- Chris Ashton Kutcher

    Ethos-Claiming to be receiving the "old man award" using age and experience as ethos.
    Pathos-The revial of the name change and the pre Ashton work story.

    A positive message and solid delivery from the speaker make clear impact on the visible audience. I felt like this was a message pointed at the developing and just starting to look at adult life. The message used some strange word choices it comes across as heartfelt and meaningful. Outside the target audience the message has less appeal. Without both the ethos and the pathos i feel like the message would be lost.

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    1. Andrew,
      I would have to disagree that Kutcher would only be able to give this speech to the teen choice award audience for it to be effective. I think that because he is a well known actor it may have an effect on not only teens but young adults as well.

      Thanks,
      Megan Coker

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